dental marketing specialists for over 30 years
dental marketing specialists for over 30 years
Our marketing is formulated to help you attract new patients who value the quality care you provide, not those reliant on managed care, heavily discounted or free dentistry.
We performed a study of over 100,000 dental patients nationwide and found that only 9% of these patients went to the dentist for anything to do with their “smile”. Yet the majority of dental marketing tends to be focused around this. On its own, this misses out on what the other 91% of patients said they want from a dentist and dentistry.
“We had 58 new patients last month. Our previous high was 20!” – Dr. J.
With 30+ years of experience, specializing in private, 1-2 doctor practices that work 4 days a week, regular hours, and do not accept “all” dental insurances and plans, we have the knowledge to guide you to the most productive and cost-effective methods of marketing for your practice.
No matter how people hear about you, they will look you up online before calling or scheduling for the first time. If your website is designed around the wrong theme or message, it may be failing to convert prospective new patients, or even worse driving them away. We specifically highlight websites, as in many ways they are the most important part of marketing your practice, no matter what other methods are utilized.
Practices with websites designed in line with our study as well as proper demographic research, including text, images, layout and all other key factors, often see double the new patient results from all forms of marketing.
“I am getting new patients out the ying-yang!” – Dr. K.
Google Ads campaigns to target potential patients who are actively searching for dental services online. In many areas this can be an effective tool to get a leg up on the competition and drive more prospective new patients from your area to your website.
We provide search engine optimization (SEO) services to improve your website’s visibility on search engines and attract more potential patients. Included free of charge in all websites provided. Regular updates based on researched keywords and new patient search terms to ensure your website is always competitive.
Tools to get more reviews from patients while in your practice, as well as make it easy for them to do so at home and on their own devices. Included and properly highlighted on all websites.
We will help you set up an internal referral system to encourage existing patients to refer their friends and family to you and make it easy for them to do so.
We offer exclusively targeted direct mail campaigns to reach income-qualified households in your local area. Designed in accordance with the results of our study, and properly executed, this can be a very effective tool in directing prospective quality new patients, who can afford their needed care, to your website and office, rather than waiting for them to find you.
Our social media management services help you engage with your audience on platforms like Facebook, Instagram, and others to attract new patients.
By submitting the form on this page, you agree to receive business and commercial communications from us via facsimile, email, regular mail, by phone or other means. Your information will remain private and confidential, and will be used solely for the purpose of fulfilling the request of this form. It will not be used, distributed, sold or shared in any way outside of Platinum Dental Marketing, Inc.